Job Summary
HBX Group is seeking a Senior Product Marketing Manager to play a key role in shaping, positioning, and scaling our Marketing Suite offer and Travel Retail Media Network for travel brands. Working in close partnership with the Head of Product Marketing, this role sits at the intersection of Marketing, Sales, Product, Technology, and strategic partners. It is both strategic and hands‑on, focused on defining clear value propositions, crafting compelling narratives, and driving effective go‑to‑market execution for HBX’s advertising and marketing solutions. While the primary focus will be on the Marketing Suite and Retail Media Network, the role will also contribute to select cross‑functional growth initiatives across HBX Group’s business segments.
The ideal candidate combines strong Product Marketing fundamentals with deep expertise in AdTech, MarTech, and Retail Media, a builder mindset, and the ability to drive impact across complex, multi‑stakeholder environments.
Key Responsibilities
* Product Positioning & Value Proposition — Partner closely with the Head of Product Marketing to define, refine, and continuously evolve the value proposition, positioning, and messaging of the HBX Marketing Suite and Retail Media Network. Translate product capabilities into clear, differentiated, customer‑centric narratives tailored to different audiences and markets.
* Go‑to‑Market & Sales Enablement — Own the development of product messagin
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