Overview
* Growth Marketing Manager for a tech services start-up
* Professional development
Tech services start-up
Responsibilities
* Define and execute a B2C-focused growth strategy that drives user acquisition, engagement, and retention.
* Scale user acquisition through marketing channels: SEO, SEM, ASO and other relevant channels.
* Own and track key B2C growth metrics, including CAC, LTV, churn, retention, and activation rates.
* Manage marketing agencies.
* Develop data-driven segmentation strategies to improve targeting, engagement, and retention.
* Establish a strong and consistent brand identity with the target audience.
Benefits
* Competitive salary in the range of 45.000 EUR to 55.000 EUR per year.
* Opportunity to work in Madrid, a vibrant and culturally rich city.
* Professional growth and development opportunities within the business services industry.
* Collaborative work environment in the digital department.
* Access to innovative tools and resources to excel in your role.
* Hybrid work model
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