Semrush is a brand visibility platform, empowering marketers to command their online presence and create measurable impact. We unify SEO authority and AI visibility, so brands are found, cited, and chosen everywhere search happens.
About the role
We’re looking for a relationship-driven, strategic communicator to join our growing Influencer team at Semrush. You’ll focus on building meaningful connections with influential voices in AI Search and Enterprise marketing—CMOs, industry thought leaders, and power users within our customer base. Your mission: turn influential marketers into active brand advocates, elevate Semrush's presence in the AI Search and Enterprise space, and support brand building and promotion of the Semrush brand and platform.
You’ll act as a connector between thought leaders shaping marketing conversation and the Semrush brand—ensuring our voice, values, and products are part of the most important discussions in the industry. You’ll also be a key partner in shaping a sense of community among our most influential advocates, both online and in real life. This role will require close collaboration with teams across the business—including Leadership, PR, Sales, Demand Generation, Product Marketing, Brand, Events, and more.
What You’ll Do
* Manage strategy: Create and execute Influencer Marketing Strategy to elevate Semrush's presence in the AI Search and Enterprise through influencer and thought‑leadership activations.
* Build relationships: Find influential personas within the marketing space and cultivate long‑term relationships with them. Bring meaningful brand opportunities from your network and connections.
* Turn existing customers into advocates: Collaborate with Sales and Marketing to identify success stories and turn them into brand advocates across social, events, podcasts.
* Run influencer and thought‑leadership campaigns: Work with top‑tier marketing experts and external agencies to co‑create content, campaigns, and media that drive visibility for Semrush Enterprise.
* Build community through events: Plan and execute high‑impact experiences—from private dinners and roundtables to online activations—that deepen connections with key decision‑makers and foster community among influential Enterprise marketers.
* Develop strategic messaging: Ensure consistent, compelling storytelling across all influencer and thought‑leadership touch‑points aligned with Semrush’s Enterprise positioning.
* Map influence & track engagement: Build a relationship intelligence system to monitor who influences whom, engagement history, and opportunities for activation.
* Report on impact: Connect the dots between relationship‑building and business results; show how engagements drive visibility, influence pipeline, and create strategic brand moments.
About you
* 5–8+ years in communications, influencer marketing, or executive engagement—ideally in a B2B or SaaS environment.
* Experience working with senior‑level marketing decision‑makers (CMO, VP, Director).
* Strong understanding of the marketing landscape and top voices in the space.
* Excellent relationship‑building and stakeholder‑management skills.
* Proven project‑management experience (especially around events, campaigns, or partner activations).
* Highly organized, decisive, and confident in making calls in a fast‑paced, ever‑changing environment.
* Strong cross‑functional collaborator with experience working across marketing, PR, sales, and product teams.
* Natural storyteller who can translate influence into business impact.
* Strategic and metrics‑driven—can connect relationship‑building impact to business goals and back it up with data.
About the perks
* Unlimited PTO
* Hobby & team building budget allowance
* Employee Support Program
* Loss of family member financial aid
* Employee Resource Groups
About our Diversity, Equity, and Inclusion commitments
Semrush is an equal opportunity employer. Building a better future for marketers around the world unites people from all backgrounds. We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws.
#J-18808-Ljbffr